Friday, March 25, 2011

bad girls

ladies night at Lot46 in San Francisco

here's a little promo...
to learn more about Anna Lisa and hear her music click here
like her cd cover art? learn more about the awesome photographer, JJ at his blog here

Thursday, March 24, 2011

eyes of violet

R.I.P. Elizabeth Taylor
the essence of beauty, character and talent

photo via bonnie leigh

Monday, March 21, 2011

california girl

I'm back in San Francisco for a few days and felt compelled to post even just a little something since I now have all the time in the world. the rain has been killer and resulted in a very delayed flight Saturday but it's all good in the hood, as I got time to catch up on some Freakonomics and squeezed in a couple minutes for an interview with Dancing With the Stars' Anna Trebunskaya for my latest article on Hermosa Beach Patch - check it out!

my dear friend Rhonda's birthday celebration was Saturday night so sit tight for some photos. always a great time catching up with old friends and celebrating each others' existence over shots of hennessey and grey goose. we enjoyed a performance by the lovely Anna Lisa, seriously a natural born performer and I'm counting the days til she gets a record deal.

tomorrow is my last day in the city and hopefully the sun stays out and I can get a little shade darker - highly doubtful - but I'll be in la soon enough to GTL. can't wait.

photos via invent.ory

Wednesday, March 16, 2011

time is of the essence

Balenciaga Limited Edition Watch
steel, leather and waterproof. fabulous.

my apologizes for the sporadic postings but I have been beyond busy.
I currently am working 3, yes 3 jobs, all part time of course but between freelance writing, working out/being a receptionist at bar method, and interning across town, I'm a tad swamped.
since everything these days is about TIME and the lack thereof, it's essential that I use it wisely and not hide behind my computer and blog all day.
this blog means a lot to me and so do my followers so hopefully I can find a little time during the day to post here and there.
so until the next time I find to post again, ciao!

Monday, March 14, 2011


happy Pi day everyone

so in spite of this holiday and the tragedies that happened in Japan last week, why not take 3.14 minutes to reflect on the people that are and have been affected by the tsunami?

my entire life, I've lived miles away from the ocean & since moving to LA, the beach is within walking distance from me. I work in a tsunami hazard zone in Hermosa Beach and my college barely hits a hazard zone. to think that any part of California's coast can be hit with something as catastrophic as the tsunami that recently hit Japan is frightening. looking at before and after photos of Japan today is heartbreaking. imagine if that was your home?

not to put a damper on anyone's day, especially mine because it's already been a rough one!, but it just takes less than 3.14 minutes to donate. whether it's a dollar, or 3.14 dollars, anything helps. go to or text REDCROSS to 90999 to help those affected by the earthquake in Japan and tsunami throughout the Pacific.

Friday, March 11, 2011

heads of steel

Sarah Burton has continued the McQueen name beautifully with this Fall 2011 collection, themed "The Ice Queen and her court" which rang chills among the show's audience as lights crackled and live wolves roamed the catwalk, according to's report.The pieces were very couture and to go with the exquisite black and white motif wardrobes, the hairdo's were elements that added even more sophistication and edginess. One of my favorite blogs Into The Gloss featured a backstage look at the McQueen show and I was so impressed by hairstylist, Guido's transformation of a simple hair clip:

see more McQueen hair masterpieces here
via fashion gone rouge, into the gloss

Monday, March 7, 2011

totes m'gotes

I was inspired by this photograph by The SF Style blog featured in a post about totes (what a rhyme) a couple days ago and wanted to make a dedication to all tote bags alike. yet how coincidental is it that as I was preparing this post I came across news of the worldwide YSL Manifesto tote bag giveaway! fate? I think so..

to me, the simple canvas bag is a bit underrated. they were a staple of mine in high school, that is until I crossed over to the dark side...of Gucci bags. anyhow, over the years I collected tons of totes. I loved the simplicity, the grab-and-go factor to totes. yet each bag makes its own fashion statement, with either a graphic or designer logo, a quote or even a mix of color. yes, I'd say a tote bag is the most underrated accessory rarely seen on the streets of LA and Europe, in seas of Louis', Gucci's and Birkin's. why not keep things simple for a change, and trade in your designer leather for a colorful canvas? here are some ideas to get you started. also, read on to see the preview of the YSL Manifesto collection and worldwide tote bag giveaway/promotion in LA and how I got my free tote!

The Feed Foundation FEED2 Kenya bag, handcrafted in Kenya by a co-op of women and deaf Kenyans, includes a $100 donation to the United Nations World Food Programme's School Feeding Operations in Kenya | $225 here
Jack Willis
Whaston shopper bag, $24 | here
Lauren Moshi
butterfly skull rey tote, $110 | here
See by Chloe
leopard floral reversible canvas tote, $175 | here
Victoria's Secret Pink
animal print tote, $19.50 | here
'La Manifesto' tote bags for SS2011, the eighth edition 'Manifesto' was conceived by creative director Stefano Pilati | preview here
“I want to create a wider influence for the message that is being sent from the catwalk, by taking imagery of the collection and giving it to people on environmentally friendly paper in the street without targeting a specific demographic,” Pilati said in a statement

yesterday March 5th, the YSL SS2011 Manifesto made its debut on the streets of paris, new york, london, milan, tokyo, hong kong and los angeles. each of these cities was gifted 2,000 canvas totes along with a SS2011 campaign lookbook, BUT it was certainly a mission impossible for my friends and I, as the YSL girls were nowhere to be found. we scavenged the streets of santa monica in hopes of getting our own canvas totes. here's how it all started:
  • 10:00am tweeted @: "When will you be in SanMo Place?!" they replied to me via direct message, telling me to follow them on their Facebook page to get the low down on locations. I checked out where they would be in los angeles - their 1:45 stop at Santa Monica Place mall was perfect giving me enough time to get dressed & rid of my hangover.
  • 1:20pm headed over and got to the mall at 1:45 on the dot. problem was, my friends and I had no idea where the distribution would be. after walking aimlessly, we soon began seeing large, black books marked with the YSL logo. the black tote bags also made appearances but were sporadic - had they run out already?, I thought. thankfully, no. after approaching these random passerby with the coveted totes and books, we learned the distribution location was in fact at the Santa Monica Pier, not the mall as their facebook page indicated. what gives?
  • 2:15pm we get to the pier and see a few tote carriers, but no distributors. no one else seemed to be on this YSL mission other than us, something was seriously wrong with this picture - how are completely random people getting these totes that they never even knew about, while we are frantically searching high and low for them? we were not leaving empty handed. we literally walked around the pier for about 20 minutes when we finally decided to just head back to 3rd street. maybe the YSL girls made their way over there by now, who knew?
  • 2:45pm I reached my boiling point and decided to flag people that looked uninterested in their totes and found a 30 yr old woman that seemed so, but when I offered her $5, she refused. however, after deliberation she came to her senses and offered me the bag for however much I was willing to pay her for it. I gave the girl $8. now I have my tote and I didn't leave empty handed. thankfully, another one of my friends flagged down some dude that obviously didn't give two shits about YSL so he gave it to her for free. bi-winning

Friday, March 4, 2011

rationalizing the Oscar's

The 83rd Academy Awards were held Sunday night, Feb. 27. Millions watched but ratings were incomparable to previous Oscar shows. There was a reported 10 percent decrease in ratings to 2010's (viewership was at 41.7 million, while this year's was 37.6 million), despite the show's efforts in ringing in a younger viewer pool by having James Franco and Anne Hathaway host. "Producers have developed the idea of making this year’s Oscars a ‘visual journey through movie history’ and should be hosted by ‘young and energetic actors,'" the IBTimes reported.

While their efforts fell short, and both received harsh criticism for their highly awkward hosting skills, it is still unknown why the response to the show was so bleak. Is the answer in capitalism? In sociological studies, Max Weber argues that capitalism is a rational system in the sense of being calculating, efficient, reducing uncertainty, and increasing predictability. Using capitalism to describe the Academy Awards is a loaded term but the underlying factors in creating a show that has a specific target audience far from what is normally expected is intrinsic of good marketing and PR, both consumer capitalist industries.

Weber developed four types of rationality, but the one I am interested in is formal rationality, under which "we are not left to our own devices, but rather we use existing rules, regulations, and structures that either predetermine the optimum methods or help us discover them." Formal rationality paved the way for institutionalized structures like bureaucracy, whose systems are intended to make an individual's life easier, more efficient. However, they have become so entrenched and so immovable and inflexible that the individual is trapped and controlled by them.

At the Oscar's last week, young adults were presuppositioned to watch because its hosts would be the youngest in history. Is the their method for vying a younger audience a rational tactic? If so, it worked because according to Reuters, the night kept 95% of their young audiences, ages 18-34, tuned in.

Fusing the young with the old actors is touching, and taps into the background of each actor's craft - young actors are here because the old have paved the way for them. Halle Berry acknowledged this in her presentation of Lena Horne, for instance. However, I don't recall Franco or Hathaway introduce each film category in its historic context. The presenters did. If young Hollywood isn't able to embrace and present the classics, then what was the point?

This ploy for 20-somethings to watch an awards show they normally wouldn't is similar to one form of formal rationality, calculability. It involves means that are "calculated, counted, and quantified." At the Oscar's, the primary concern was to draw in the quantity of viewers, not the quality. Perhaps producers rationed the calculability of young viewers in casting Franco and Hathaway, since 80% of the nominated actors and actresses are over the age of 30. The youngest nominated actress was 14 year old Hailee Steinfeld, while the youngest male actor Jesse Eisenberg is 27. So long as a younger host can keep viewers entertained, it doesn't matter who is or who isn't nominated. Quantity over quality.


Da Vida Brasil e Italia
Flair Italy March 2011
Shot by: Jean-Fran├žois Campos
Styling by: Vittoria Cerciello
Model: Sophie Vlaming

via fashion copious